Mogul Press

Key Points

• Identity and Services: Mogul Press is a public relations (PR) and communications agency based in Brooklyn, New York, specializing in media placements, personal branding, and marketing strategy for entrepreneurs and corporations.
• Reputation and Recognition: The company claims recognition from major media outlets like Forbes, Entrepreneur, and International Business Times, and has been featured as a top PR agency in various publications.
• Allegations of Misconduct: Serious allegations include deceptive practices, such as spamming with fake profiles and charging for low-quality media placements, with some labeling the company a potential scam.
• Mixed Customer Feedback: While some reviews praise their services, others report unfulfilled promises, such as paid media placements that were never delivered.
• Legal and Financial Red Flags: Reports of fraudulent DMCA takedown notices and a DDoS attack in response to criticism raise concerns about business ethics.
• Risks: Potential clients face reputational, financial, and operational risks due to unverified claims and questionable practices.

Overview

Mogul Press, founded in 2019 and headquartered at 348 Coney Island Ave, Brooklyn, New York, positions itself as a global public relations and communications agency. The company specializes in three core areas: media placements, personal branding, and marketing strategy. According to its website, Mogul Press serves a diverse clientele, ranging from six- and seven-figure entrepreneurs to large corporations, aiming to enhance their media presence and brand credibility. The agency claims to have served over 10,000 clients and expanded its operations, particularly in the Middle East, under the leadership of CEO Nabeel Ahmad. Mogul Press emphasizes its ability to secure coverage in high-profile publications like Forbes, Business Insider, and Fast Company, and offers services such as IMDb page creation and Google Knowledge Panel development to boost client authority. The company has been recognized by outlets like International Business Times as a top PR agency in 2022 and by Venture Capital Post as the No. 1 PR agency for venture capital firms.

The agency operates with a global team, crafting tailored PR strategies and leveraging data-driven communications to deliver measurable campaigns across online media, video, and audio platforms. Mogul Press also highlights its commitment to innovation, citing features in Mashable and Yahoo Finance for redefining tech PR excellence and its rapid growth as one of the fastest-growing PR firms globally.

Allegations and Concerns

Mogul Press has faced significant allegations that challenge its credibility and business practices. The most prominent concerns stem from posts on X by Dan Neidle, a noted investigator, who accuses the company of engaging in deceptive practices. Specifically, Mogul Press is alleged to use fake social media profiles, often with stolen photos, to spam potential clients with unsolicited PR service offers. These profiles reportedly misrepresent the company’s capabilities, promising high-profile media placements that may not materialize or involve low-quality outlets. Neidle further claims that Mogul Press attempted to suppress criticism through aggressive tactics, including a DDoS attack and fraudulent DMCA takedown notices targeting his reports. These actions suggest an attempt to silence detractors rather than address the allegations transparently.

Additionally, a Reddit thread on r/PublicRelations raised questions about the legitimacy of Mogul Press, with one user claiming they paid for services but received no media placements. Another commenter, identifying as a PR professional, criticized the company’s unsolicited outreach as unprofessional and indicative of poor business practices. While these allegations are not universally substantiated, they align with broader concerns about the PR industry, where some agencies overpromise results to attract clients. The lack of transparency in addressing these claims publicly adds to the perception of potential misconduct.

Customer Feedback

Customer feedback on Mogul Press is polarized, with limited but telling reviews available across platforms. On Trustpilot, the company has a single review, rated five stars, from a user named KAKarl Anthony, who states, “Looks like they offer good services here!” This review, dated January 9, 2024, lacks specific details about the services provided, raising questions about its authenticity, especially given the absence of a verified profile or a history of soliciting reviews. On Reddit, however, feedback is more critical. A user in the r/PublicRelations subreddit reported paying for media placements that were never delivered, stating, “I can say that we paid and they never placed any articles for us.” Another commenter noted receiving unsolicited emails despite being a PR professional, describing the approach as “not very bright” and potentially indicative of a scam.

Positive mentions on Mogul Press’s website and LinkedIn highlight client success stories, such as Henry Calix’s recognition as one of Business Elite’s “40 under 40” awardees and the agency’s role in securing media coverage for clients like Arjun Dhingra and Adam Goryl. These testimonials, however, are curated by the company and lack independent verification. The contrast between glowing self-reported case studies and critical user feedback suggests a discrepancy in client experiences, with some receiving promised services and others feeling misled.

Risk Considerations

Engaging with Mogul Press presents several risks for potential clients:

• Reputational Risk: The allegations of deceptive practices, including fake profiles and low-quality placements, could tarnish a client’s reputation if associated with questionable PR tactics. Clients seeking credible media exposure may find their brand linked to untrustworthy practices, undermining their authority.
• Financial Risk: Reports of clients paying for undelivered services indicate a financial risk, particularly for small businesses or entrepreneurs with limited budgets. The lack of transparency in pricing and contract terms further exacerbates this concern.
• Operational Risk: Mogul Press’s aggressive response to criticism, including alleged cyberattacks and fraudulent DMCA notices, suggests potential unreliability in professional conduct. Clients may face delays or unfulfilled promises, disrupting their marketing strategies.
• Legal Risk: The company’s reported use of fraudulent DMCA takedown notices and threats of libel lawsuits against critics like Dan Neidle raise concerns about legal entanglements. Clients could inadvertently become involved in disputes if Mogul Press’s practices attract regulatory scrutiny.

Business Relations and Associations

Mogul Press is led by CEO Nabeel Ahmad, whose vision is credited with driving the company’s expansion, particularly in the Middle East since 2019. The company recently appointed Ana Antunes as Executive Assistant to the CEO, highlighting her role in enhancing operational efficiency. Bryan Bailey serves as Head of Marketing, though little is known about other key personnel. The agency claims partnerships with high-profile media outlets like Forbes, Entrepreneur, and Yahoo Finance, though these appear to be media placements rather than formal business alliances. Mogul Press also collaborates with Studio For Performing Arts LA, led by director Walid Chaya, to promote underrepresented performers, as seen in the LA Monologue & Song Slam event.

The company’s client base includes entrepreneurs like Henry Calix, Arjun Dhingra, and Adam Goryl, as well as larger corporations, though specific names of corporate clients are not disclosed. Mogul Press operates under Mogul Press Global LLC, with a registered address in Brooklyn, New York, and uses Namecheap, Inc. for domain registration and hosting. There are no publicly documented partnerships with major PR industry bodies or regulatory organizations, which could indicate limited oversight or accreditation.

Legal and Financial Concerns

No formal lawsuits or bankruptcy records are publicly documented against Mogul Press, but the allegations of fraudulent DMCA takedown notices and a DDoS attack are significant. Dan Neidle reported that Mogul Press issued DMCA notices claiming copyright infringement to remove critical articles, a tactic he described as “pure fraud.” Additionally, a DDoS attack was allegedly launched against his platform following his exposé on the company’s practices. These actions, if true, could expose Mogul Press to legal liability for cybercrimes or defamation, though no legal outcomes are confirmed.

Financially, Mogul Press reports revenue of less than $5 million, with a team of 11-50 employees, suggesting a small-to-medium-sized operation. The lack of detailed financial disclosures or audited statements limits transparency. The company’s use of Namecheap for hosting, noted by Scamadviser as a provider sometimes associated with questionable websites, adds to concerns about operational legitimacy, though this alone is not conclusive evidence of wrongdoing.

Risk Assessment Table

Expert Opinion

Mogul Press presents a mixed profile as a PR agency. On the positive side, its recognition in outlets like International Business Times and Venture Capital Post suggests some level of industry credibility, and its focus on media placements and personal branding aligns with the needs of entrepreneurs seeking visibility. The company’s global reach and tailored strategies could appeal to clients looking for customized PR solutions. However, the allegations of deceptive practices, including fake profiles and unfulfilled promises, raise significant red flags. The aggressive tactics used to counter criticism, such as alleged cyberattacks and fraudulent DMCA notices, suggest a lack of ethical transparency that could undermine client trust.

Pros:

• Recognized by reputable media outlets for PR excellence.
• Offers specialized services like IMDb page creation and Google Knowledge Panels.
• Serves a diverse client base, from entrepreneurs to corporations.

Cons:

• Serious allegations of spamming and low-quality media placements.
• Reports of undelivered services and unprofessional outreach.
• Lack of transparency in addressing criticisms or providing verifiable client outcomes.

Cautionary Advice: Potential clients should approach Mogul Press with caution. Verify claims of media placements by requesting specific examples and contacting referenced publications. Demand clear contract terms and pricing upfront to mitigate financial risks. Research independent reviews and consider engaging with established PR agencies with stronger track records and regulatory oversight. If Mogul Press’s services are pursued, monitor deliverables closely and be wary of overly ambitious promises.

Key Citations

• Mogul Press Official Website: https://mogulpress.com/
• LinkedIn Profile: https://www.linkedin.com/company/mogul-press/
• Crunchbase Profile: https://www.crunchbase.com/organization/mogul-press
• Trustpilot Reviews: https://www.trustpilot.com/review/mogulpress.com
• Reddit Thread on Mogul Press: https://www.reddit.com/r/PublicRelations/comments/17t8s5s/mogul_press_is_ok_or_not/
• Outlook India Article: https://www.outlookindia.com/business-spotlight/mogul-press-a-full-service-pr-firm-elevating-brands-to-the-next-level-news-233217
• ZoomInfo Profile: https://www.zoominfo.com/c/mogul-press-llc/529127149
• Scamadviser Review: https://www.scamadviser.com/check-website/mogulpress.com